UMBRA Terms of Use
Last updated: 7 September 2026
These terms apply when you use the UMBRA application and related services. Please read them. If you do not agree with them, do not use UMBRA.
1. Acceptance
By downloading, accessing or using UMBRA, you agree to these Terms of Use. In these terms, “UMBRA”, “we” and “us” refer to UMBRA, the product and service identified publicly as UMBRA.
2. Eligibility and your account
- You must be 18 years or older to use UMBRA.
- You are responsible for keeping your account credentials secure and for activity that occurs under your account.
- You agree to provide accurate information, particularly profile information that UMBRA uses to calculate training and nutrition outputs.
3. What UMBRA is — and is not
- UMBRA is a general fitness and wellness service covering training, nutrition, recovery and movement analysis.
- UMBRA is not medical advice and is not a medical device. It does not diagnose, treat, cure or prevent any condition.
- Exercise, hiking and physical activity involve inherent risks, including injury.
- You remain responsible for exercising safely, choosing appropriate loads and intensity, warming up, using suitable equipment and stopping when you experience concerning pain or symptoms.
- If you have a medical condition, an injury, or symptoms that concern you, consult a qualified professional before or instead of following UMBRA output.
4. Automated and AI-assisted outputs
AI features, camera analysis, form analysis, nutrition estimates, calorie estimates, recovery information and other automated outputs may contain errors. Treat them as decision-support, not as guaranteed facts, and apply your own judgement.
5. Your content and media
You keep ownership of the content and media you submit. By using a feature that requires media — for example progress photos, meal photos, or movement video — you permit UMBRA and its service providers to process that media only as necessary to provide the feature you requested. Handling and retention of media is described in the Privacy Policy.
6. Acceptable use
- Do not abuse, disrupt or attack UMBRA infrastructure.
- Do not attempt to bypass purchase, entitlement or usage limits.
- Do not access, misuse or attempt to obtain other users' data.
- Do not upload unlawful, harmful or infringing content.
- Do not reverse engineer, scrape or resell the service except where such restriction is prohibited by law.
7. Intellectual property
UMBRA, its software, models, methodology, branding, designs and content are owned by UMBRA or its third-party licensors. Nothing in these terms transfers those rights to you. You receive a limited, personal, non-transferable right to use the application.
8. Subscriptions and UMBRA Tokens
UMBRA offers, or plans to offer:
- A Free experience.
- Optional consumable UMBRA Tokens, used for eligible one-off premium actions.
- An optional UMBRA Elite monthly auto-renewing subscription.
The planned UMBRA Elite launch subscription price is £14.99 per month in the United Kingdom. The exact localized price, applicable taxes and currency are displayed by the applicable Apple App Store or Google Play purchase screen before you confirm the purchase, and may vary by territory. The price shown on that store screen at the time of purchase controls. The same applies to token pack prices.
- UMBRA Elite renews automatically unless cancelled in accordance with the applicable Apple App Store or Google Play subscription settings.
- You can manage or cancel your subscription through the store that processed the purchase.
- Deleting your UMBRA account does not automatically cancel an Apple or Google subscription. Cancel through the applicable store as well.
- Restore Purchase functionality may be available where supported by the store and platform.
- UMBRA Tokens are consumable digital credits used for eligible UMBRA premium actions. They have no cash value and are not transferable between users unless UMBRA explicitly introduces such a capability.
- Promotional or free premium actions may be supplied from time to time. No permanent promotional allocation is guaranteed.
- Refunds and billing disputes are subject to the rules of the applicable Apple or Google store where the purchase was processed.
9. Future and labelled-upcoming features
UMBRA may display clearly labelled future concepts, such as UMBRA Dream or a future Global Challenge. Features marked “Coming Soon”, planned or locked are not a promise of a specific release date unless we explicitly state otherwise, and may change or be withdrawn.
Where a future challenge involves activity in the physical environment, safety comes first. Never handle sharps, chemicals, biological waste, unknown hazardous objects or anything else unsafe. Follow local rules and use appropriate safety procedures at all times.
10. Availability and changes
The service may change over time. Features may be added, modified or removed, and availability may be interrupted for maintenance, updates or reasons outside our reasonable control.
11. Warranties and liability
The service is provided on an “as is” and “as available” basis. To the maximum extent permitted by applicable law, UMBRA excludes implied warranties and is not liable for indirect, incidental, special or consequential loss, or for loss of data, profits or opportunity arising from your use of the service.
Nothing in these terms limits or excludes liability that cannot be limited or excluded under applicable law, including liability for death or personal injury caused by negligence.
12. Contact and related pages
Questions about these terms: umbra@umbra.coach.